Public engagement with research is the process of informing and involving members of the general public with your research. As public engagement often happens right at the end of the research cycle, it can suffer from a lack of planning and, consequently, has little impact. However since the purpose of public engagement is to inform, inspire, consult, listen and collaborate, it can be integrated into the research plan from the outset, or at any point onwards. The ensures that the public are not only aware of the output of the research, they can also be involved in the development of it.
By engaging with the public about your research, you will see a number of benefits:
There is no best way to engage with the public. It depends on the research you are doing, who you are engaging with, and what you want to say. Here are some tips to help you decide on your public engagement plan: